Selected work · Design & content
YellowTelescope
Brand illustration, curated articles and a podcast, and published seminar reels for YellowTelescope, a medical consulting business.
- Client / context
- YellowTelescope
- Services
- Brand illustration · Content curation & publishing
The thinking behind the work
A brand, across more than one format.
The communication goal
Bring YellowTelescope’s identity, educational content, and annual seminar into a connected body of work.
My role
I created the brand illustration, curated and published the featured blog articles and podcast episode, and published the seminar reels below.
How it connects
The illustration gives the brand a visual expression; the articles, podcast, and reels show my work across its publishing channels. The office image is a display mockup.
01 Graphic design
The brand illustration
A consultant, telescope, and hospital campus combine with the YellowTelescope wordmark.
Visit YellowTelescope ↗
02 Blog curation & publishing
Ideas worth sharing.
Four articles I curated and published for YellowTelescope. Explore the original posts on their website.
Email marketing
Your Emails Aren’t Working: Why You Should Be Outsourcing
A look at inconsistent email campaigns, the time they take, and the case for a dedicated marketing partner.
My role: curation & publishing Read article
Practice education
The Untapped Power of the Patient Care Coordinator
How YellowTelescope defines the PCC role, from patient consultations and communication to organized follow-up.
My role: curation & publishing Read article
Reading list
2025 YellowTelescope Reading List
A collection of reading recommendations from the YellowTelescope consulting team, gathered into one editorial feature.
My role: curation & publishing Read article
Seminar recap
2024 YellowTelescope Training Seminar Highlights & More
A look back at the seminar experience: learning, the venue, entertainment, and time together beyond the sessions.
My role: curation & publishing Read article03 Podcast curation & publishing
From the YellowTelecast.
A featured episode I curated and published for YellowTelescope’s podcast.
YellowTelecast · Episode 32
Can I at LEAST…
Jon Hoffenberg and Ed Syring III discuss the fundamentals of sales, marketing, and team culture while scouting The Boca Raton for the 15th annual seminar.
My role: curation & publishing Listen to the episode04 Social publishing
Building anticipation.
Two reels I published to promote YellowTelescope’s annual seminar, featuring the band St. Lucia.
Your designer, from start to finish
Work directly with the person who designs and builds it. A clear scope, thoughtful decisions, and one consistent point of contact.
Let’s make it happen ↗Websites · Graphic & print design · Social & ad creative